A 2023 survey on the consumer perspective of the halal industry in Indonesia found that the majority of respondents expressed a preference for products bearing a halal logo. The primary reasons cited were a sense of security derived from knowing the product is halal, as well as perceiving a quality assurance when purchasing products displaying the halal logo.
Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023
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Populix. (April 18, 2023). Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/
Populix. "Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023." Chart. April 18, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/
Populix. (2023). Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/
Populix. "Leading Reasons for Choosing Products with a Halal Logo among Muslim Consumers in Indonesia as of March 2023." Statista, Statista Inc., 18 Apr 2023, https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/
Populix, Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023 Statista, https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/ (last visited December 19, 2024)
Leading reasons for choosing products with a halal logo among Muslim consumers in Indonesia as of March 2023 [Graph], Populix, April 18, 2023. [Online]. Available: https://www.statista.com/statistics/1399506/indonesia-muslim-consumers-reasons-for-choosing-halal-logo/